Insights
Empowering the Next Generation: Brian Castle Serves in UNC Asheville Mentoring Program
Brian Castle, CEO and Founder of Parklife, participated in the 2024 alumni mentoring program at his alma mater, UNC Asheville. His commitment to nurturing the next generation speaks volume about his dedication to the field and his belief in paying it forward.
Empowering Women Leaders: Parklife Sponsors Clarity Leadership Journey
Women in leadership face a unique set of challenges, making personalized coaching a crucial part of their professional journey. At Parklife, we recognize the importance of supporting women leaders and are proud to sponsor the Clarity Leadership Journey, a monthly coaching session tailored for women in leadership positions.
Parklife: Deanna Jones Now
Deanna is from North Carolina and likes to vacation on the Outer Banks. She didn't feel connected with herself growing up. There’s a picture of Deanna with a name tag that says David on the cover of her Company's bulletin. It was taken after being 20 years into her career and after she had just transitioned to a woman. It's a reminder that mistakes happen in the business world, but it shouldn't deter anyone from bringing their total selves to work.
Parklife Sponsors PrideLife Expo 2024
At Parklife Communications, we’re committed to helping create spaces of diversity and inclusion. That's why we support events like the PrideLife Expo, a welcoming, fun event where the people in the LGBT+ and allied community meaningfully connect with one another.
Ethical Marketing Practices in the Age of Consumer Activism
In today's hyper-connected world, consumers aren’t just buying products; they’re endorsing values. As social and environmental concerns take center stage, ethical marketing practices and corporate social responsibility (CSR) initiatives have become imperative for businesses aiming to resonate with socially-conscious consumers.
The Power of Video Content
Over the years, online users’ consumption patterns have shifted towards more visually appealing content. As a result, video content has become an integral component of successful marketing strategies, providing a unique, compelling way for brands to connect with audiences. Read to learn more!